American women are catching men up in most measures of online life. But while men like the internet for the experiences it offers, women like it for the human connections it promotes.
A wide-ranging look at the way American women and men use the internet shows that men continue to pursue many internet activities more intensively than women, and that men are still first out of the blocks in trying the latest technologies. At the same time, there are trends showing that women are catching up in overall use and are framing their online experience with a greater emphasis on deepening connections with people.
